A corporate series released around 2017 under Proton’s stewardship of Lotus Cars. Proton (which owned Lotus at the time) offered LOTUS 1-999 plates, primarily targeting Lotus owners and enthusiasts. Proceeds reportedly went into motorsports talent development programs. Some low numbers were allocated to VIPs. For example, Proton's top executives and loyal Lotus customers got first picks. While any vehicle could technically use a LOTUS plate, it was expected (and most fitting) for Lotus sports cars or Proton’s fleet. A number of official Proton/Lotus launch cars carried these plates. Only 999 were made, so availability was limited. In the years since, a LOTUS plate almost always adorns a Lotus Elise/Evora/Exige or occasionally a Proton to signify the connection (a known sight was LOTUS 101 on a Lotus Elise). This series exemplified an automaker leveraging vanity plates for brand promotion and a good cause. LOTUS plates remain sought-after, especially by those in the Lotus community. Key Facts: Issue Date: 2017 Issuance Range: 1 - 999 Rarity: Rare (999 plates, niche owner community) Transfer Rules: Initially intended for Lotus car owners (not enforced); standard rules apply